Brand Marketing Manager

  • To develop creative briefs and guide creative direction to meet objectives for all advertising and internal/external communications, including print, digital, and video assets. 
  • Build and develop an end-to-end marketing team inhouse and or with vendors 
  • Develop sales enablement collateral in close coordination with stakeholders. 
  • Develop marketing strategy by studying economic indicators; identifying customers and their current and future needs; and monitoring the competition. 
  • Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels. 
  • Develop and SEO/SEM strategy along with a content development engine to support it 
  • Overseeing branding, advertising, and promotional campaigns, participate in events, document business processes, and provide sales support. 
  • Provides short and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data. 
  • Communicate with senior management about marketing initiatives and project metrics, as well as to brainstorm fresh strategies. 
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly. 
  • Organize and manage marketing and company and external events 
  • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets. 
Required skills and qualifications:
  • 5+ years of related work experience 
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate. 
  • Proficiency with online content marketing and social media development strategies. 
  • Proven success in developing marketing plans and marketing strategies, channels, and branding. 
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns 
  • Proven success in designing interactive applications and networking platforms 
  • Excellent written and verbal communication skills 
  • Strong project management, multitasking, and decision-making skills 
  • Metrics-driven marketing mind with eye for creativity 
  • Experience with marketing automation and CRM tools 
Personal Skills :
  • Excellent written and verbal skills. 
  • Excellent project and time management skills 
  • Desire to explore and learn newer developments in the field of AI, digital twin, industrial internet of things and augmented/virtual reality 
  • Team development and management experience is a plus 
Other Details:  
  • Location: Noida, Delhi NCR, Uttar Pradesh 
  • Full time in-office position 
Job Category: Marketing Manager
Job Type: full time
Job Location: Noida
job description: Brand Marketing Manager
HR Details: [email protected]

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